Monthly Archives: August 2019

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Colleagues? Clients? Consumers? People!

By |2019-08-28T01:23:37+00:00August 28, 2019|Categories: Everyday Communication, Writing|

As a career-long business communicator, I’ve been challenged to refer to human beings in many ways. Whether driven by industry standards, corporate culture, or the druthers of a senior executive, most of us have adopted some peculiar labels for the people in and around our business. In some workplaces, the word employee is taboo. Instead, those on the [...]

To get more than eyeballs, make marketing a conversation

By |2019-08-02T19:22:10+00:00August 2, 2019|Categories: Storytelling, Writing|

What happens when you dare to not follow Conventional Wisdom? What does conventional wisdom even mean, and who gets to decide what is wise and what is folly? In 1958 John Kenneth Galbraith was trying to persuade the people of the U.S. that our economic model was promoting income disparity. (Yes, we knew this was a [...]

Silence isn’t golden (or, why your email is tarnishing the conversation)

By |2019-08-02T19:14:07+00:00August 1, 2019|Categories: Everyday Communication, Writing|

Dear Corporate Poet & Cutter of Crap: Last week I sent my team an email message about something important. As thorough as I tried to be, I totally expected questions and comments. So, as always, I closed the message with “please let me know if you have questions.” I meant it. I sincerely want people to [...]

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.

This Is A Custom Widget

This Sliding Bar can be switched on or off in theme options, and can take any widget you throw at it or even fill it with your custom HTML Code. Its perfect for grabbing the attention of your viewers. Choose between 1, 2, 3 or 4 columns, set the background color, widget divider color, activate transparency, a top border or fully disable it on desktop and mobile.