Monthly Archives: April 2023

6 online marketing lessons from smart businesses in my small town

By |2023-04-25T22:08:57+00:00April 25, 2023|Categories: Everyday Communication, Learning, Storytelling, Visual Communication|

About a year ago, I relocated to a small Midwestern farm town called Geneseo, Illinois. It’s a picturesque little community full of Victorian-era homes and tree-lined streets. Straight out of a Hallmark movie, you know? You really should come and visit us sometime. When my husband suggested we ditch the Chicago suburbs and move to Geneseo, [...]

Tools of the Trade: Where did I Put That List?

By |2023-04-03T18:37:00+00:00April 3, 2023|Categories: Uncategorized|

  I don’t know anyone who doesn’t keep some kind of list, whether it’s grocery, ToDo, or “bucket” style. Entrepreneurs have become millionaires by creating methods to not just help us generate lists, but to get us addicted to the high of “checking the box” and feeling a sense of accomplishment. What's So Special About Lists? [...]