Author: Beth Nyland

Nervous public speakers should not present

Over the past few weeks, my coaching calendar has been full of anxious presenters. Every single one of them is an intelligent, successful business person who’s earned the right to speak about their area of expertise. Intellectually, they appreciate their “fit” to reach a given audience, and they know it’s

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Tight budget? Go talk to a communicator.

Everyone in business seems to be grasping for budget these days. Okay, maybe not everyone. But enough of my clients, colleagues, and collaborators have mentioned funding frustrations that it feels like an epidemic of penny pinching. Funny thing, though. As budgets shrink, expectations seem to grow. You’ve got to stop

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Some lessons must be (re)learned

Click SAVE How many times have I lost a good draft to a power outage or system crash? “For heaven’s sake,” I tell myself (after unleashing a torrent of profanity), “Save and name the file the moment you open it, then click SAVE every time you pause to think.” Just

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Why thought leaders need thought partners

So, you want to be a thought leader …Or maybe you feel pressure to become one …Or perhaps you’ve already reached this place of influence … Whatever your status on this continuum, as thought leader you’ll find yourself with a fascinating yet perpetual to-do list:

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Shall we play 20 Questions with your story?

When I was a restless kid enduring long drives in the back seat of my dad’s VW Beetle, Mom would occupy my brain with games. We did a lot of “I’m going on a trip and taking something that starts with A,” then B, and all the way to Z.

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These are a few of my favorite apps

My friend Bill was lamenting a standstill in his creative process. He’d been working on a podcast for 5 years, had 2 episodes recorded, but stalled out on editing those conversations so he could publish the thing. “Have you thrown the audio file into Descript to do the editing?” I asked. “What’s

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A new auld lang syne

As I write this, I’m on holiday break from “real” business communication. But I never take a break from sharing a monthly blog post. To have a little fun while honoring my self-imposed publishing schedule, I’m finishing 2023 with a semi-autobiographical poem inspired by a song I can’t get out

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What color is your creative zone?

Last week a client said he had just one more question before we  wrapped up a virtual consulting call. “Sure,” I said. “What is it?” “What’s with the orange wall? Is that a branding thing?” Indeed, orange has become part of my personal and professional brand. I wear a lot of

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Does this count as a story?

We tried not to talk about work. It was Saturday, for crying out loud! But over coffee this weekend, my new friend Jane and I couldn’t help ourselves. We both love what we do. And we’re still getting to know each other. So eventually our stories turned occupational. I make my living

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Metrics worth measuring for our messages and ourselves

Last week Jeff Herrington told me about a clever set of metrics he created to help businesspeople master the lessons he teaches in his writing workshops. His approach is so smart, I’ve been thinking about meaningful metrics ever since. After Jeff coaches a group to create strong, action-oriented content, the

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