Let's put mainstreaming in the rear-view mirror, once and for all.

It’s time to get everyone in your dealership ready and willing to Talk Tech!

How will you guide and motivate your people to take the leap?

Start by enrolling your dealership in:

Connected to What Counts:
How Everyone in Your Dealership
Can Learn to “Talk Tech” with Customers

Produced by Story Mode, a trusted John Deere training and consulting partner, this unique program will deliver results and prepare your team to talk about technology.

Easy-to-use online modules and live virtual sessions offer opportunities for individuals to improve their  communication and persuasive selling skills, and for the collective team to focus on your Dealer Difference—those unique advantages you can offer your customers.

It’s message making, productivity and confidence boosting, customer relationship building, and culture change all rolled into one practical program that will teach your team how to feel confident and ready to focus on technology when talking with customers.

Who is Story Mode?

We design and deliver inspiring programs that send positive waves through your culture, bringing people together and expanding their skills. You can also bring us in as hourly or project-based consultants to tackle change and communication challenges big and small.

Click through a few "aha" comments we're hearing from people in this program:

What will your team accomplish during this program?

Together, you will:

  • Develop a targeted list of customers who represent opportunities for connection.
  • Generate a long, useful list of differentiators (your Dealer Difference) that will make their way into everyone’s persuasive stories.
  • Reimagine your competition. Who is it? What is it? And how can you win?
  • Receive a fast framework for building a story ahead of time or on the fly.
  • Use actual customer interactions as opportunities to self-evaluate and exchange feedback with colleagues—constantly improving the dealership’s persuasive skills.
  • Finish the program with a small army of persuasive storytellers whose confidence and skill will be contagious.

Let’s Connect.

Tell us about yourself, your team, and the stories you want to create.


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